Liam James worked with press platform, Culted, to create a suite of videos for Prada during their SS24 womenswear show in Milan.

We created a teaser video with K-pop group, ‘ENHYPHEN’ to build hype ahead of Prada’s show.

On the day of the show we created a ‘Product Tracking’ video of the models backstage as well as interactive edits with the models.